Rand Fisken from MOZ lays out in this 10 minute video a number of misconceptions about content marketing. This is a great in depth, yet short talk covering the cycle of individual pieces of content, how they are marketed socially and how to holistically balance...
Rand Fishkin of SEOMOZ put together a great presentation for SMX called “How SEO Blinded Me, Then Opened My Eyes”. Simply put it talks about how SEO works today and how it does not work today. This is a simple presentation, although it is 72 slides...